Sometimes in life, I often see things that suddenly close the door when the stationery store opened for a few days. When people are surprised, they also feel that the market is fiercely competitive. Coupled with the economic development and rising prices, the office stationery industry, which has low cost, has made their operations difficult. In the face of such a situation, how should the stationery industry improve its profits?
For the office stationery market, although the rise of stationery raw materials has indeed made the industry competition become hot, but to a certain extent, the stationery industry is becoming more and more mature, the system is becoming more and more standardized, and stationery enterprises are beginning to become branded. The growing market share is increasingly concentrated in large, well-known brands. Faced with such a dilemma, small and medium-sized enterprises must reduce costs from within. For example, stationery companies must reduce procurement costs, production costs, quality costs, and marketing costs in order to be eliminated from the market.
The so-called reduction of procurement costs means that the procurement of office stationery raw materials is selected in bulk, first planning the procurement of raw materials, and using a larger purchase amount to obtain lower purchase prices of stationery raw materials, which can help the company save a lot. Big expenses. Secondly, the production of office stationery must optimize the variety of stationery. That is to say, in the process of production, in addition to large-scale production, it is necessary to improve production efficiency and reduce the labor cost of production through modern production technology and equipment. Mistakes in variety, small batch size, and multiple specifications. And for stationery products, there are many kinds of stationery types. There are many kinds of stationery on the table. If you insist on it for a long time, as long as the customer has requirements, no matter what model or product of the specification, Satisfaction, in this way, will lead to a sharp increase in the number of products. Moreover, to a certain extent, it occupies a large number of costs such as procurement cost, production cost, sales cost and efficiency cost, so it is not necessarily what stationery production is going to do. In the production of office stationery, we must pay attention to the quality of stationery. If you neglect the quality of stationery in order to reduce the cost of materials, this will not only cause you to lose customers, but also the corresponding corporate reputation and reputation will be lost. Therefore, it is very important to ensure the quality of office stationery products.
For office stationery companies, it is necessary to benefit from the low cost of itself. The key is to strengthen internal reforms and product optimization. In today's society, if you want to be overwhelmed by the times, you must constantly grasp the pace of the times. For stationery companies, such an era is both a pressure and a driving force, a challenge and an opportunity.
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