As a cultural industry, the periodical industry has become more and more obvious. "Going to the market" is no longer the veil of shame, but the most direct way for journals to compete and win readers and create two benefits.
The cover of the periodical is the external image of the periodical - the primary packaging. With the variety of journals and fierce competition, it is increasingly showing its importance. Therefore, more and more periodical publishers have taken the cover as an important part of the binding process, creating a cover design with the concept of modern marketing.
I. Inadequate innovation, serious similarities
As we enter the galaxy of magazines, it is very difficult for some journals to discriminate between journals at the first glance without carefully recognizing titles. The main reason is that the cover lacks creativity, especially for some journals that are not well-known and have a small circulation. Plagiarism and imitation of famous journals are serious. For example, there are more than one journal on the market that imitates the cover ideas of the novel Monthly, Reader, and Story. Innovation is the vitality of all art. Taking a short ride to follow the trend may bring short-term benefits, but giving up the self-image shaping will certainly have no vitality.
Second, the production of rough, low standards
Some journal cover designers lack professionalism, have superficial understanding of the cover design, are mediocre in design, are relatively crude in production, are more casual, have low standards, and have low printing quality. An inappropriate analogy is like a village woman who sells eggs, and takes a piece of flower cloth on her basket.
Third, old-fashioned, aging aesthetic concept
Pen and ink should be on time, and the cover design of the journal is no exception. The American editors of some journals do not pay attention to the study of art theories, the updating of knowledge and the improvement of artistic skills. They do not conduct market research, do not pay attention to the readers, hide behind the door in the studio, and design for design. They are subjective and aesthetically pleasing to readers. His understanding has stagnated at a level for many years. The cover of the design still remains at the level before the 1990s. It is out of touch with the market and out of touch with readers.
Fourth, did not consider the continuity of the journal, style is not fixed
On the cover of some periodicals, there has been a great change in the use of pictures and styles on the cover of the first issue and the next one, and the fluctuations keep making it difficult to distinguish the true features of the publication.
V. Lack of brand awareness
The cover design is the commanding point of the brand image of the periodical. It directly influences the audience's awareness, favorability and reputation of the brand. However, the cover design of some journals lacks brand awareness, and they do not pay attention to VI (visual identity) services when conceiving layouts and selecting pictures, which affects the promotion of periodical images and is not conducive to brand building.
Kitchen Cabinets are the built-in furniture installed in many kitchens for storage of food, cooking equipment, and often silverware and dishes for table service. Appliances such as refrigerators, dishwashers, and ovens are often integrated into kitchen cabinetry. There are many options for cabinets available at present.
In general, kitchen cabinets can be classifying into three categories as below accoring to treatment of surface
1. Paint free door
Painted free laminated cabinet use HDF board as basic materials, after machine polish, hand polish and carving , laminate the wooden face on it. Finis of this kind of door has a perfect uniform matt if gloss reality look. It is a deeply mature enviornmentally-friendly kitchen furniture.
Paint free laminated Kitchen cabinet feature free of peculiar smell, no transform, no color fading, free of oxymethylene, easy to clean.
2. Acrylic kitchen cabinet
With a crystal like transparency, transmittance of 92% or more, always give you a new kitchen cabinet feeling.
Acid and alkali chemical corrosion resistance
Compared with tradtional glass door cabient, this material is only half the density of glass doors, unlike the glass so fragile, more conveninet for transportation
Acrylic cabinet is very practical, excellent wear-resistance, not easy to produce scratches and fingerprints.
3.Lacquered kitchen cabient
Lacquered kitchen cabinet from Lingyin is finished by high density fireboard as basic materials. Going under main processes of carving, chamfering polishing, then go by airless spray paint with environmentally-friendly polyster lacquer materials. Because of the special polish process from Lingyin, the the finished product effect can be compareed with that of car face laceuer. Also the abrasion performances is better than normal paint door from other companies
Lingyin lacquered production is with advantage of good water proof performance, easy to shape and color selection is not restricted, we accept customexclusive decoration style.
Lacquer kitchen cabinet style can change according to color, high gloss style show a very fashionable feelng
Matt gloss velvet lacquer finsih make you feel warm and soft, take you back to peaceful rural contryside.
Kitchen Cabinets
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