E-commerce will promote the domestic market for pregnant women and children to usher in explosive growth: 2015-03-16 18:09
On a global scale, the United States ranks first in sales of infants and pregnant children, followed by China. It is expected that the market size of the domestic market for pregnant babies and baby will reach RMB 2 trillion this year.
The 2nd global e-commerce leader forum for pregnant women and children has recently been held in Hangzhou. Many people in the industry believe that e-commerce has brought about marketing changes in the industry of pregnant and baby, and will also promote the explosive growth of the domestic market for pregnant women and children.
It is understood that the current topic of general concern in the industry is how to adapt to the new era of e-commerce to enable the baby industry to achieve transformation and upgrading, how to seize more business opportunities through new marketing models.
Lu Jing, manager of Heinz Marketing Department, believes that e-commerce has brought great impact on the entire market for pregnant and infants, and it has also stimulated the self-improvement of the baby industry, which has brought more enthusiasm for mothers and babies in more fierce market competition. Safe and reliable quality products.
In the view of many pregnant and baby-friendly businesses, the major changes that e-commerce brings to the market are that companies and consumers are closer. Xu Lihong, president of McCarthy Baby Products Co., Ltd., an automotive child safety seat company, stated that e-commerce not only reduced marketing logistics costs, but also reduced the cost of communication between companies and consumers, and improved the convenience and effectiveness of the two parties' exchanges.
On a global scale, the United States ranks first in sales of infants and pregnant children, followed by China. It is expected that the market size of the domestic market for pregnant babies and baby will reach RMB 2 trillion this year.
The 2nd global e-commerce leader forum for pregnant women and children has recently been held in Hangzhou. Many people in the industry believe that e-commerce has brought about marketing changes in the industry of pregnant and baby, and will also promote the explosive growth of the domestic market for pregnant women and children.
It is understood that the current topic of general concern in the industry is how to adapt to the new era of e-commerce to enable the baby industry to achieve transformation and upgrading, how to seize more business opportunities through new marketing models.
Lu Jing, manager of Heinz Marketing Department, believes that e-commerce has brought great impact on the entire market for pregnant and infants, and it has also stimulated the self-improvement of the baby industry, which has brought more enthusiasm for mothers and babies in more fierce market competition. Safe and reliable quality products.
In the view of many pregnant and baby-friendly businesses, the major changes that e-commerce brings to the market are that companies and consumers are closer. Xu Lihong, president of McCarthy Baby Products Co., Ltd., an automotive child safety seat company, stated that e-commerce not only reduced marketing logistics costs, but also reduced the cost of communication between companies and consumers, and improved the convenience and effectiveness of the two parties' exchanges.
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